Guía de marketing básico #infografia #infographic #marketing

Hola:


Una infografía con una Guía de marketing básico.


Un saludo


Guía de marketing básico

Guía de marketing básico





Archivado en: Infografía, Marketing on line Tagged: Infografía, Marketing



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Do Not Set Bird Seed On Fire To Distract Walmart Staff From Shoplifters


Shoplifting is a crime, a scourge in the retail business, and very, very bad. Do you know what’s worse than than shoplifting, though? Setting the store on fire to distract store security while your companion shoplifts. Now a Minneapolis woman has been charged with two counts of arson, and the Walmart store where this happened sustained six-figure damage.

The 19-year-old admitted to setting two fires in the store after midnight to serve as a diversion. Police say that she was visible on surveillance cameras setting a rack of jeans and some birdseed on fire.


Setting birdseed on fire is more complex than we would have thought: Walmart had to call in experts from the U.S. Department of Agriculture to determine which items on the animal-feed shelf were safe to sell.


Teen Charged With Setting 2 Fires In Walmart To Mask Shoplifting [CBS Minneapolis]




by Laura Northrup via Consumerist

SEO para las notas de prensa #infografia #infographic #seo

Hola:


Una infografía sobre SEO para las notas de prensa.


Un saludo


SEO para las notas de prensa

SEO para las notas de prensa





Archivado en: Comunicación, Infografía, Sociedad de la información Tagged: Comunicación, Infografía, internet, posicionamiento, tic



from TICs y Formación http://ift.tt/1fI92uj

via Alfredo Vela Posteado por www.bscformacion.com

Man Keeps Asking ATM For More Money, It Obliges With $37K His Account Didn’t Have


In what I can only imagine is the most exciting thing to happen since the game room vending machine at the lodge where we held family reunions started spewing free candy, a man with only a few hundred bucks in his bank account was able to withdraw $37,000 from a very obliging ATM.

Our story doesn’t end with a shopping spree montage and slow motion footage of the man making it rain cash, however, but not for lack of trying: WGME.com says that a homeless man had filled up shopping bags full of cash from a glitchy ATM in Portland before police arrived and yes, made him give it back.


According to the police, a woman called the police at about 5:30 a.m. one morning to report that a man was spending a lot of time at the ATM while she was waiting to use it.


When police showed up at saw him stuffing cash into shopping bags, they realized it was the same man who’d been sleeping in the ATM vestibule earlier and had been told to move along.


Apparently the man had used his bank card to withdraw $140 and then decided to just keep going and take out more.


“And it gave it to him,” said a police lieutenant. The bank decided it was a glitch, and won’t be pressing charges. At least we got to keep the candy, so that story still wins.


ATM glitch gives homeless man $37,000 [WGME.com]




by Mary Beth Quirk via Consumerist

White House Not Pleased With Presidential Selfie Used As Samsung Promo

BkJjrfqIMAAU0mQAs “selfie” has become a word that even your reclusive great-aunt knows, and everyone enjoys when celebrities snap pictures of themselves with their phones and act just like regular people. So while a picture that Boston Red Sox player David “Big Papi” Ortiz took of himself with President Barack Obama proved popular on Twitter, including on Samsung’s account. Ortiz has an endorsement deal with the electronics company. The President, needless to say, does not.


White House Press Secretary Jay Carney didn’t come out and condemn Samsung, but clearly wasn’t thrilled that Samsung was using his boss’s image in a promotional capacity. “As a rule the White House objects to attempts to use the president’s likeness for commercial purposes,” he told reporters, according to the Wall Street Journal. “And we certainly object in this case.”


Carney didn’t specify whether White House lawyers have made their displeasure known to Samsung in a more formal capacity.


Here’s the original tweet, and a link to Samsung’s retweet that the White House is unhappy with.



Samsung Called Out on Ortiz’s Selfie With Obama [Wall Street Journal]




by Laura Northrup via Consumerist

The Nintendo Power Glove Is Born Again As… An Oven Mitt, Obviously

(Power Mitt)

(Power Mitt)



I’ll be the first to admit that my video game talents as a child lay more in the Nintendo Power Pad than in the Power Glove, but it still feels good to welcome back an old friend. Though this time around, Fred Savage would be pulling a roast out of the oven instead of competing in Video Armageddon.

The Power Live has been resurrected by a California designer with a penchant for turning movie products that exist onscreen into real products, like the soap from Fight Club. Although in this case, the Power Glove was a real-life product as well, but I digress.


It’s a different story this time around, with the Power Oven Mitt that yes, looks just like the Nintendo glove everyone was obsessed with in The Wizards. After he made a few mitts that proved popular, the designer put the idea up on crowdfunding site IndieGogo and successfully raised more than $20,000, reports Reviewed.com, with 32 days still to go on the campaign.


You’ll have to keep an eye on this if you want it — the designer says on his page that he doesn’t “plan to make a million of these things, so if you want one, this is your chance to get one..”


Are you listening, Savage? Or have had you had enough of the Power Glove to last a lifetime?



The Nintendo Power Glove Is Back—For Baking Cookies! [Reviewed.com]


You can follow MBQ on Twitter where she may admit to loving Fred Savage most as Kevin in the Wonder Years, because obviously: @marybethquirk




by Mary Beth Quirk via Consumerist

Remember Those Late Holiday Packages? Don’t Blame The Carrier, Blame The Retailer


We may be a few months removed from the holiday shopping season, but some of us are still stewing over the broken promise of pre-Christmas Day deliveries from online retailers. And it appears we have reason to be disappointed with those retailers now that a study has found the majority of delays were their fault, not the postal carrier.

A Kurt Salmon report on the 2014 peak-season shipping reveals that one in three packages promised for Christmas delivery didn’t make it in time.


Kurt Salmon, a global management consulting firm, found that 15% of the more than 175 online orders in the study that were guaranteed to be delivered by Christmas did not reach their destination in time. Nearly, 83% of the delays occurred with expedited one- and two-day shipments.


And while many consumers rushed to blame carriers like UPS and FedEx, more often than not the delays were the result of poor management of the fulfillment process or inventory issues.


errors


Nearly 40% of issues stemmed from a failure to upgrade an order’s shipping status.


One retailer processed a ship-from-store order on December 19 for standard ground shipping, but the shipment was going from California to Connecticut, and the store staff failed to ensure that the shipping method would guarantee on-time delivery.


Another frequent issue occurred when the retailer turned packages over to the carrier a day late, but did not appropriately upgrade the shipment type to ensure that the parcels made it to their destinations according to the customers’ selected timetable.


Even with the highly publicized shipping issues retailers were able to, for the most part, plan and execute last-minute holiday shipping campaigns.


Success


Successful retailers actively examined and constantly readjusted fulfillment strategies to minimize problems during peak selling periods.


“More importantly, they implicitly understand that many consumers shop later in the holiday season and that they must devote equal energy to serving these customers as they do to those who prefer to get their shopping done earlier,” the report states.


Online retailers looking to the future, specifically the 2014 holiday season, should consider fine-tuning their omnichannel strategy, management of the shipping process, carrier relationships and forecasting.


2014 Peak-Season Shipping: A Kurt Salmon Special Report [Kurt Salmon]




by Ashlee Kieler via Consumerist

Don’t Like 24/7 Billy Joel? SiriusXM Can Just Suspend Your Service

40sjoelLate last month, SiriusXM took ’40s on 4, its earliest decade-themed station, off the air and replaced it with a three-month temporary station that plays only the music of Billy Joel. Earlier this week, we shared a reader’s tip to complain and get a three-month refund for the inconvenience. Well, SiriusXM is on to us.


The station’s fans include a much more diverse range of people than you might think, most of whom are well under eighty years old. They also have satellite radio subscriptions so they can listen to the stations that they pay for in the car.


Katie called to complain, and SiriusXM had a new offer for people unhappy with the programming change: if she likes ’40s on 4 so much, they can just suspend her subscription for the three months it’s off the air. Some people might think this is a fair compromise, but Katie isn’t one of ‘em.


Her subscription would be on “a total blackout and then restart service on June 26,” Katie writes. “This reminded me more of a punishment to a child, for complaining about what I was promised was taken from me ….therefore they are taking everything away.”


Katie’s subscription was paid up through the end of 2014. She didn’t like SiriusXM’s proposed compromise, so she asked to cancel her subscription instead. She wasn’t set up with credit card auto-renewals, so she doesn’t have to worry about her account going zombie and SiriusXM charging her again later on.


Sad About Losing SiriusXM ’40s On 4? Try Asking For A Refund

SiriusXM Swaps ’40s Music For Billy Joel, Learns That People Really Love ’40s Music




by Laura Northrup via Consumerist

Sprint Now Offering To Pay Up To $350 In ETFs For People Willing To Switch To One Of Its Framily Thingies


Months after AT&T and T-Mobile dueled over subscribers by offering to pay them to get out of their current contracts early, the folks (frolks?) at Sprint are finally (frinally?) getting into the game with a temporary deal that will reimburse up to $350 in early termination fees for people who dump their current plans and switch to one of Sprint’s Framily shared-data plans.

Additionally, the wireless provider says it will give new customers up to $300 in trade-in credit for their current phones.


The ETF reimbursement comes in the form of a Visa Prepaid Card that will come 10 to 12 weeks after making the switch to Sprint, so people who take advantage of the deal will need to be able to afford to wait upwards of three months to get that money back — and be aware that it’s not money that is easily put back in their bank accounts.


According to Sprint, the offer starts today and runs through May 8, and is only available through Sprint stores or the Sprint.com website. New customers will need to register with Sprint and provide their final bill from the old wireless carrier in order to receive the reimbursement.


The Framily plans start at $55/month for one person. That gets the subscriber unlimited talk and text, and access to 1GB of data a month. Each person that joins a “Framily” group brings down the monthly base price by $5, with each member getting a base allotment of 1GB of data. Individual users can pay additional fees for more data without affecting the other group members’ plans. Additionally, everyone is responsible for their own bill.


Fans (Frans?) of the plan say it’s more flexible and affordable than competitors’ shared-data plans, while critics point to Sprint’s smaller footprint and relatively slow rollout of higher-speed networks.




by Chris Morran via Consumerist

Restaurant That Brought Down Paula Deen’s Empire Closes, Doesn’t Tell Employees

Surprise, y'all!

Surprise, y’all!



“Thank you for 10 great years. Uncle Bubba’s is now closed.” That’s the message the restaurant at the center of the controversy that brought Paula Deen’s empire crumbling down last year has posted on its website, which was reportedly echoed on its Facebook page. And according to some of the restaurant’s employees, that’s the only way they found out that they no longer had jobs.

Uncle Bubba’s Seafood & Oyster House in Savannah, GA was the defendant in a lawsuit from employees claiming the restaurant fostered a racist environment. During the course of that suit, Deen, a co-owner along with her brother, the “Bubba” part of the equation, admitted to using racist language, and saw her business deals with retailers vanish as a result.


The restaurant is closed as of yesterday, it said in a statement.



“Since its opening in 2004, Uncle Bubba’s Oyster House has been a destination for residents and tourists in Savannah, offering the region’s freshest seafood and oysters. However, the restaurant’s owner and operator, Bubba Hiers, has made the decision to close the restaurant in order to explore development options for the waterfront property on which the restaurant is located. At this point, no specific plans have been announced and a range of uses are under consideration in order realize the highest and best use for the property.”



WSAV-TV spoke to several workers who say they didn’t get any formal notification that the restaurant had permanently closed, and others reportedly said as much on the restaurant’s Facebook page. That page is no longer up.


To that end, the Savannah Morning News says one such post from someone who said she’d worked there for seven years: “I’ve been water works all a.m. I’ve worked there since I was 16. I woke up this a.m. to no job and no forewarning.”


According to that media outlet, employees were collecting their severance checks in the restaurant’s parking lot yesterday morning.


Uncle Bubba’s, co-owned by Paula Deen and her brother, closes after 10 years [Savannah Morning News]

Uncle Bubba’s Seafood & Oyster House Closes it Doors [WSAV.com]




by Mary Beth Quirk via Consumerist