El mundo del comercio internacional marítimo #infografia #infographic #marketing

Hola:


Una infografía sobre el mundo del comercio internacional marítimo. Vía


Un saludo


El mundo del comercio internacional marítimo

El mundo del comercio internacional marítimo





Archivado en: Economía, Infografía, Marketing on line Tagged: Economía, Infografía, Marketing



from TICs y Formación http://ift.tt/1xymJqk

via Alfredo Vela Posteado por www.bscformacion.com

5 predicciones sobre publicidad para 2015 #infografia #infographic #marketing

Hola:


Una infografía con 5 predicciones sobre publicidad para 2015. Vía


Un saludo


5 predicciones sobre publicidad para 2015

5 predicciones sobre publicidad para 2015





Archivado en: Infografía, Marketing on line, Sociedad de la información Tagged: Infografía, internet, Marketing, tic



from TICs y Formación http://ift.tt/1zW8gVv

via Alfredo Vela Posteado por www.bscformacion.com

iPhone Users Sue Claiming False Advertising, Cloud Storage Hawking

(iDiapo)

(iDiapo)



Two iPhone owners who live in Florida have filed a class action suit against Apple, claiming that the company advertises devices as having more storage capacity than they really do, of loading creating an operating system download that requires excessive space when first downloaded, and pushing paid cloud-storage services on customers who fill up the smaller-than-advertised hard drives on their phones.

As most people with electronic devices realize by now (even if they aren’t sure exactly why) an iPhone advertised as having, for example, 16 GB of storage doesn’t necessarily have 16 GB of space available: the iPhone 6 advertised as having 16 GB of storage really has around 12 GB available.


chart


This isn’t a new problem, and it’s certainly not the first time that consumers have filed a class action over the issue, but there are two very specific complaints being made here: that Apple’s mobile operating system takes up too much room, and that the company is taking advantage of its phones’ small and non-expandable storage capacity to upsell users on cloud storage.


In the complaint, the iPhone users’ attorneys claim that users aren’t told how much of their already meager storage capacity they will lose when upgrading their phone’s operating system. “Apple fails to disclose that upgrading from iOS 7 to iOS 8 will cost a Device user between 600 MB and 1.3 GB of storage space – a result that no consumer could reasonably anticipate,” they point out. What happens when those users run out of space? It’s time for an upsell! Once space runs out, the iDevice asks the user whether they’d like to rent some additional iCloud space. “For this service, Apple charges prices ranging from $0.99 to $29.99 per month,” the complaint notes.


The plaintiffs demand that Apple stop their false advertising of device capacity, and would like their suit certified as a class action so other affected consumers can join them in asking for damages.


Complaint [PDF]

Apple Customers Sue Over Shortage of Storage Space in iOS 8 [Bloomberg News]




by Laura Northrup via Consumerist

Hotel Employs Adoptable Dogs As Greeters, Finds Them Homes

emberdawgA couple visiting Asheville, North Carolina were hanging out in the hotel bar when they approached a petite young lady and invited her to come home with them. No, this story isn’t quite what it sounds like: that young lady was a four-year-old homeless dog wearing an “Adopt Me” vest, and at this particular hotel, dogs available for adoption greet guests and even mingle with bar patrons.


The hotel already had special appeal for animal lovers, allowing customers to bring their pets for no additional fee. The doggie greeters are a new amenity, part of a partnership between the hotel and a local dog rescue. There’s one hound-in-residence at a time, and it can also visit other parts of the building on a leash. Guests cannot bring the dogs to their rooms, but they do like being able to borrow a friend to visit the rooftop terrace or the restaurant with.


Since the program started, fourteen of the rescue dogs in residence have been adopted by hotel guests and people who live in the community. Dog number 14 is in the photo above, and her name is Ember. She’s been adopted already.


North Carolina hotel welcomes you with open arms and dogs to adopt [AP]




by Laura Northrup via Consumerist

Let’s See How Well You Can Predict What’s Going To Happen In 2015

In case you hadn’t checked the calendar, 2014 is over but there’s still a lot of unfinished business oodles of uncertainty in front of us. So let’s see what images your crystal ball is conjuring.


Just take the quick 10-question survey below to see where you come down on things like the pending telecom mergers, electric cars, streaming video, wireless providers, and more.


We’ll share the results of your prognostications when we return in the new year.




by Chris Morran via Consumerist

Banks Report Possible Data Breach At Chick-Fil-A Restaurants

(frankieleon)

(frankieleon)



2014 has been a year of point-of-sale data breaches, so why should the last day of the year be any different? Chick-Fil-A is the newest member of the Possible Breach Club, and is currently investigating reports of fraudulent transactions on customer credit cards. The reported breach would have started on December 2, 2013 and lasted until September 30, 2014.

One bank employee who contacted the ever-vigilant blog Krebs on Security reports that more than nine thousand of their employer’s cards were part of this breach. More than 9,000 of its customers’ cards are part of this particular batch when the card numbers went on the market. For this particular bank, that meant more compromised cards than were affected during last year’s holiday season payment breach at Target. That may be an indication that the bank has a lot of customers who enjoy delicious fried chicken, but also the result of this being a very, very long breach.


Chick-Fil-A representatives said that they have received reports of customer payment cards used at their stores that have been used in fraudulent transactions, and they are investigating those reports. The company hasn’t confirmed that there was a breach or provided a list of locations. Banking sources told Brian Krebs that breached cards were used at Chick-Fil-A locations nationwide, but seemed to be concentrated in only a few states. In case you want to start checking your card statements early, those states were Georgia, Maryland, Pennsylvania, Texas, and Virginia.


Here’s part of the statement that the company issued addressing the breach:



Chick-fil-A recently received reports of potential unusual activity involving payment cards used at a few of our restaurants. We take our obligation to protect customer information seriously, and we are working with leading IT security firms, law enforcement and our payment industry contacts to determine all of the facts.



Banks: Card Breach at Some Chick-fil-A’s [Krebs on Security]




by Laura Northrup via Consumerist

Video Of Confused Lady At Gas Station Leads To Useful Driving Tip


It’s not often that a viral video that gives you giggle fits leads to learning an actual useful piece of information, but it does happen sometimes. Today’s important lesson: how to determine which side of an unfamiliar car the gas tank is on before you park on the wrong side of the pump and make an idiot of yourself.

Not that I’ve ever done that while driving a rental or a friend’s car. You haven’t, either, I’m sure. This post is for all of those other people. Like this woman somewhere in the United Kingdom, who is having some trouble figuring out how to make her gas tank leap from one side of the car to the other.



We admire her determination, but there may have been an easier way. You see, in most cars, there’s a subtle indicator of which side the fuel tank is on. It’s so subtle, you may have been paying attention to it without realizing it every time that you get in a car. There’s an arrow next to the picture of a fuel pump on the gas gauge that points toward the side of the car where the fuel pump door is. Simple.


Obviously, not everyone does. Also, the system isn’t perfect: there’s no arrow in this 1997 Nissan Altima, or in this newer Honda Accord, or in this VW Golf. Where you don’t see an arrow, the car-maker may have taken a less subtle approach, like this one that actually says “FUEL DOOR.” My car, which has the fuel tank on the passenger side, does this.



Keep that in mind the next time you’re driving an unfamiliar car. Or try doing laps around the pump and checking the same side repeatedly. That might work.


I’m sure my petrol cap was on this side [YouTube] (via Gawker)




by Laura Northrup via Consumerist

Test Your Memory (And Kill Some Time) With Our Year-End Quiz

Let’s be honest for a moment — even if you’re working today, chances are that you mentally checked out before you even stepped into the office. It’s okay; you can probably afford to daydream a bit today while you clockwatch and stare at your boss’s empty office wondering why they always get to take the day off but you have to take one for the team. So here’s a way to kill a few minutes by testing your recall of some of the stories we’ve covered in the last year.


So dig into the quiz below and see how much you remember from the consumer-related news of 2014. It’s fun for the whole family.




by Chris Morran via Consumerist

Morton Salt Avalanche Buries Three Vehicles At Car Dealership Next Door


Quick, someone grab all the deer and salt shakers you can find and start licking/scooping: After a storage facility wall partially collapsed at Morton Salt in Chicago, the Acura dealership next door became the victim of a salt avalanche that completely buried at least three cars and damaged up to 11.

The wall came down around 2 p.m. in the Goose Island neighborhood of Chicago (also known for the beer of that name from the area), reports ABC7, dumping enough white stuff to cover three cars and crush the tops of others.


A total of 11 vehicles were damaged, four of which were new to the dealership and others that belong to customers waiting for service to be completed on them.


Firefighters think the salt was piled too high near the wall by workers, putting a strain on the decades-old wall that it simply couldn’t bear. In the meantime, cleanup is underway, while the dealership works to replace damaged cars and get customers on the road without a fine dusting of powder.


MORTON SALT CLEAN-UP CONTINUES AFTER AVALANCHE OF SALT SPILLS ONTO CARS AT ACURA DEALERSHIP [ABC7]




by Mary Beth Quirk via Consumerist

What We Liked About 2014: The Editors’ Favorite Stories Of The Year

bestofpicks The clock hasn’t even struck midnight yet, and already we’re reminiscing about the year gone by. For us here at Consumerist, 2014 wasn’t only about how many times our stories were read, or who was clicking where, but about the process of bringing those stories to our readers and how we felt about working on them.


From eggs gadgets to the demise of for-profit schools, from Fitbit to Comcast, we’d like to present our editors’ favorite picks of 2014, along with a few honorable mentions.


KATE COX

Favorite post: Comcast Says Mobile Data Is Competitive, But It Costs $2k To Stream Breaking Bad Over LTE

Why it’s my favorite: We spent a lot of time in 2014 debunking big companies’ claims about broadband competition. This post was my favorite, because we got to look at and present plausible real-world data in a fun, accessible, and relevant way.


Honorable mentions:

• Here’s What Lack Of Broadband Competition Looks Like In Map Form

• Do You Ever Shop Anywhere? Congratulations: Your Data Will Be Hacked

• How Corporations Got The Same Rights As People (But Don’t Ever Go To Jail)

• Why Big Companies Spend So Much Money On Washington: It Works Even Better Than You Think


ASHLEE KIELER

Favorite post: Student: Corinthian Colleges’ Demise Is Like “Watching A House Fall On A Witch”

Why it’s my favorite: This story puts faces to the devastation students often encounter as a result of attending a for-profit college. These students, who are understandably worried about their future, highlight how failing Corinthian College made millions of dollars by promising a better future to thousands of students even though the company and its employees often knew future employment prospects were dismal.


Honorable mentions:

• Corinthian Colleges Employee: “We Work For The Biggest Scam Company In The World”

• If A Boycott Works, It’s Not Just Because People Stopped Buying Stuff

• Believe It Or Not, Outlawing Payday Loans Will Not Lead To Looting & Pillaging

• Am I Completely Screwed If My Student Loan Co-Signer Dies?


LAURA NORTHRUP

Favorite post: Fitbit Force Is An Amazing Device, Except For My Contact Dermatitis

Why it’s my favorite: This was the post that began the Fitbit Force saga, which began with a few readers telling us about their rashes and ended with the removal of the Fitbit Force from the market. For me, this story showed what Consumerist does best: disparate people all over the world thought that they had an unusual reaction to their fitness bands. We helped to get the message out and bring them together to share stories, information, and gross rash photos.


Honorable mentions:

• The Grocery Shrink Ray: Quietly Stealing Our Food For Decades

• Best Buy Doesn’t Want You To Know They Take Returns Without A Receipt

• Timberland Boots Have A Lifetime Warranty, Unless You’re In Prison

• Reminder: If A Store Won’t Sell You A Laptop For $10, It’s Not Bait And Switch


CHRIS MORRAN

Favorite post: Comcast Makes Money Off Everest University Ads, Even As Schools Are Being Sold Or Closed

Why it’s my favorite: This story exists at the confluence of two of the year’s through-line topics for Consumerist — Comcast and its unabashed greed, and the for-profit college industry. Here we have the nation’s largest cable company — and now one of its biggest broadcast, cable, and syndicated content providers — actively continuing to sell ads to a so-called college that is being sued by multiple state and federal agencies and is being sold off or shut down. Meanwhile, ads being shown during the same time slots on Comcast-owned cable channels are for big name car, cosmetics, and household cleaning brands.


Honorable mentions:

• 5 Reasons Why People Still Buy Stuff From Companies They Hate

• Unhappy Customer: Comcast Told My Employer About Complaint, Got Me Fired

• The Police Can’t Order You To Stop Filming Them In Public, Or Force You To Delete Pics From Phone

• 20 Years Ago, Only 1 Baseball Stadium Had A Corporate Sponsor; Now All But 9 Do


MARY BETH QUIRK

Favorite post of the year: We Tried It: The Weird Al Yankovic Namesake Sandwich He Never Knew He Asked For

Why it’s my favorite: Of the many facets of a consumer culture, perhaps none is dearer to my heart than the consumption of food. So when I had the opportunity to start a series called “We Tried It,” the logical category to turn to presented itself. And although yes, it was amusing to read the list of ingredients for a sandwich Weird Al dreamed up, it was even more fun to experience those foods in real life and relay the experience in a way that might encourage readers to experiment on their own. Plus, Weird Al! He’s just great.


Honorable mentions:

• 15 Product Trademarks That Have Become Victims Of Genericization

• From Gadgets To Diners: How To Make (Or Order) The Perfect Egg Every Time

• Don’t Put Your Bread In The Fridge & Other Important Food Storage Tips

• A Brief History Of Car Colors — And Why Are We So Boring Now?




by consumerist.com via Consumerist