Estadísticas en Twitter del #SocializaDay #infografia #infographic #socalmedia

Hola: Una infografía con las Estadísticas en Twitter del #SocializaDay. Realizada con TweetBinder. Un saludo

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Cablevision Now Offering Free Digital Antennas For Cord-Cutters

No, this is not the kind of antenna that Cablevision will give you. But you get the idea. (Photo: Great Beyond)

No, this is not the kind of antenna that Cablevision will give you. But you get the idea. (Photo: Great Beyond)

Most pay-TV providers don’t like to remind consumers that there is plenty of freely available over-the-air TV, but the folks at Cablevision seem to be taking a “if you can’t beat ’em, give ’em antennae” attitude by acknowledging that some customers are destined to cut the cord (or to never connect that cord in the first place).

The Long Island-based cable/Internet provider is now offering a broadband package targeted at cord cutters and the “cord nevers” — the upcoming generation of Americans who scoff at the idea of browsing through a menu of hundreds of channels of reality TV programming when you can get it all online whenever you want.

The new offering from Cablevision’s Optimum Online broadband service starts at $45 for the first year (pricing will go up after that; we don’t know by how much) for broadband access up to 50 Mbps downstream.

The real kicker is that they will throw in a Mohu Leaf 50 digital antenna for free, meaning users can access all the local network TV without having to pay for cable.

It also means that you could use an over-the-top service like Dish’s Sling TV (which doesn’t include any local network content) or Sony’s PlayStation Vue (which only offers live feeds from certain network affiliates) in combination with the antenna to replicate something closer to pay-TV.

Cablevision was also the first — and currently only — pay-TV provider to allow its broadband customers to purchase HBO Now, the standalone streaming service that gives users HBO access without having to pay for basic cable.

Nielsen claims that most consumers who face the choice of cutting either cable or a streaming service choose to keep their cable. That seems to imply that cord-cutting is not that big of a problem yet. But it ignores the millions of Americans who have never had to make that choice because they’ve never had a cable account to cancel.


by Chris Morran via Consumerist

La brecha divisoria en la experiencia de cliente ( Marcas vs Clientes) #infografia #marketing

Hola:

Una infografía sobre La brecha divisoria en la experiencia de cliente ( Marcas vs Clientes). Vía

Un saludo

La brecha divisoria en la experiencia de cliente ( Marcas vs Clientes)

La brecha divisoria en la experiencia de cliente ( Marcas vs Clientes)


Archivado en: Infografía, Marketing on line Tagged: Infografía, Marketing

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La brecha divisoria en la experiencia de cliente ( Marcas vs Clientes) #infografia #marketing

Hola: Una infografía sobre La brecha divisoria en la experiencia de cliente ( Marcas vs Clientes). Vía Un saludo

TICs y Formación http://ift.tt/1byXiMn Via Alfredo Vela y www.bscformacion.com

Oportunidades y retos del Big Data para el turismo (estudio) #bigdata #tourism

Hola: Una estudio con las Oportunidades y retos del Big Data para el turismo. Un saludo

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Oportunidades y retos del Big Data para el turismo (estudio) #bigdata #tourism

Hola:

Una estudio con las Oportunidades y retos del Big Data para el turismo.

Un saludo


Archivado en: Sociedad de la información Tagged: internet, tic, Turismo

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Which Beauty Subscription Boxes Are Actually Worth The Monthly Fee?

Monthly subscription boxes are currently a hot category in retail: vendors exist that can send you curated selections of everything from pet treats to razors to healthy snacks to butt wipes. One popular subcategory of these boxes are beauty sample boxes, which send you trial-size versions of beauty products to enjoy, and perhaps buy full-sized versions later on. Beauty brands and consumers both love these boxes…but which ones offer the best value for your subscription fee?

Our thoughtfully-curated colleagues down the hall at ShopSmart magazine ordered eight different boxes filled with beauty items for women for four months to compare and evaluate them. (Yes, subscription boxes with men’s grooming items also exist.) The advantage of having ShopSmart evaluate these products is that you won’t see ads for the products or their competitors next to the reviews, or affiliate links where the publication gets a cut of everything that you buy.

Here are some highlights of their four-month test:

Best box overall: The ShopSmart team was impressed with GlossyBox, which sent a very shiny box full of generously-sized items. One box included a full-sized but neutral-colored lipstick that would normally have cost $20.

Best $10 box: At this price point, ShopSmart preferred BirchBox to $10 competitor Ipsy, and not just because Birchbox offers a discounted option if you sign up for a whole year. It included “nice products from fresh and familiar brands and no random stuff.” Some months Birchbox sent along surprise values, like a full-size makeup product, or $10 coupon to the Gap.

Eco-friendly randomness: Goodebox markets itself as an eco-friendly box, with “healthy beauty and natural wellness products,” and has a neat gimmick: if you send back empty containers for recycling, you can earn points toward more free samples. It costs $19 month to month, and less if you buy a longer subscription.

For nail polish fans: Julep Maven is a box from nail polish brand Julep, which mostly sends bottles of nail polish and some other items. The subscription costs $25 month to month or $60 for three months at a time, and every month there is at least one full-sized product. However, they found the nail polish colors to be unusual shades that may not be for everyone.

Meh: Blissmo‘s beauty box sent more single-use items than others, yet was the most expensive of the bunch if you don’t commit to a longer subscription ($20, plus $5 shipping per month.) BeautyArmy was cheaper, at $12 plus $3 shipping mont-to-month, but the ShopSmart weren’t impressed. The items seemed more appropriate for a teen girl, and came in teeny sizes.

Are beauty subscription boxes worth it? [ShopSmart]


by Laura Northrup via Consumerist

Qué el SEO no ahogue tu Marca #marketing #seo

Hola: Una infografía sobre: Qué el SEO no ahogue tu Marca. Un saludo

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Qué el SEO no ahogue tu Marca #marketing #seo

Hola:

Una infografía sobre: Qué el SEO no ahogue tu Marca.

Un saludo


Archivado en: Marketing on line, Posicionamiento Web, Sociedad de la información Tagged: internet, Marketing, posicionamiento, tic

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Watch The Very First YouTube Video, Uploaded 10 Years Ago Today

It might be hard to remember a time when getting one’s mug on the Internet involved more than just point, shoot and upload, but it was only 10 years ago that we came stumbling out of the Dark Ages and into the light of web videos for all, where we promptly posted whatever the heck we wanted to YouTube for strangers to watch. To that end: The first video ever uploaded, 10 years ago today, features thrilling commentary on the nature of elephants.

On April 23, 2005, YouTube cofounder Jawed Karim uploaded an 18-second video clip titled “Me at the zoo,” making it the site’s first video. It now has more than 19 million views which is respectable, to be sure, but it’s no “Gangnam Style,” which clocks in at more than 2.3 billion views.

According to CNBC.com, it was shot at the San Diego Zoo by fellow co-founder Yakov Lapitsky.

The year after that fateful upload, Google acquired YouTube for $1.65 billion, which was the company’s second largest acquisition at that time, making its founders multimillionaires.

Spoiler alert: The “cool thing” about elephants will not blow your mind or change your life. But you do have endless hours of cat videos to watch so, it is what it is.


by Mary Beth Quirk via Consumerist