Facebook Ads Will Be Getting Bigger, But There Won’t Be As Many Of Them, So… Yay?

What the new Facebook ads will look like: Bigger asparagus, fewer ads.

Facebook is rolling out new changes in the next few months that will probably catch your eye. Seeing as “changes” in this case means much larger Sponsored Ads along the right-hand side of the page. But there will be fewer of them than before, the company says, so you can plan your celebrations of that fact accordingly.

Facebook announced the news in a blog today, saying the bigger ads allow advertisers “a simpler way to create ads and an enhanced creative canvas on the right-hand column of Facebook.” Which translates to: They can make bigger ads now, and Facebook says that its tests mean more people click on them.

“The new look of the ads, along with their new distribution, is intended to offer a better ad experience on Facebook. In early tests we’ve seen increased engagement — up to 3X more — from people seeing the new design,” the company says.

I’m honestly not sure which is better — a lot of smaller ads or bigger, blatant bits of advertising. How about you guys? TO THE POLL CAVE!

by Mary Beth Quirk via Consumerist