Does waiting in line at Starbucks seem never-ending? Well, it might be getting worse now that the coffee shop is expanding its made-to-order soda options – essentially giving indecisive customers hundreds more choices to make.
Starbucks announced Monday the expansion of made-to-order Fizzio sodas to 16 new states, Bloomberg Businessweek reports.
Consumers in Los Angeles, San Diego, Stockton and Modesto areas of California, as well as in Arizona, New Mexico, Nevada, Utah, Texas, Oklahoma, Louisiana, Mississippi, Alabama, Georgia, Florida, South Carolina, North Carolina, Virginia, and Hawaii can get their hands on the drinks.
The root beer, ginger ale and lemon ale sodas were first tested last year in Atlanta, Austin and Japan. Over time chains will add location-specific flavors. If you’re not interested in soda but want a little carbonation, customers can add fizz to any beverage for an additional 50¢.
A spokeswoman for the company said the soda options should be expanding to the rest of the United States over the next year. The expansion of the drink offerings is just one way Starbucks is focusing on increasing their lunch-time sales. Earlier this year, the company added two sandwiches and a plethora of tea options.
Starbucks Brings Made-to-Order Soda to 16 States [Bloomberg Businessweek]
by Ashlee Kieler via Consumerist
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