Teen Chain dEliA*s To Rise Again As Online-Only Store This Summer

(As seen on delias.com)

Out of the ashes, one teen retail chain is trying to crawl back toward life: Delia’sdELiA*s says it’ll be rising from the dead with an online-only version of its store this August.

As can happen with things that are dead, it seems no one really noticed dELiA*s had made the big announcement a few weeks ago, with a post on Instagram (h/t Racked.com).

“News flash! @Delias will be coming back-to-school with you! Best part? Online only = ALWAYS OPEN! 😍 #DeliasForever #BackToSchool”

Specifically, the online store will open in August, the company followed up in a post late last week (while once again challenging readers to keep their brains from exploding over all that breathless teenspeak).

“It’s true, we’ll see ya in August! 😱😍😱 Spread the word and tag your #BFF! Who’s excited? #DeliasForever #BackToSchool”

Anyone else feeling #exhausted? #OhNo #MakeItStop

The teen chain went bankrupt in December, joining fellow former mall favorites Wet Seal and (later) Deb in the garbage bin of liquidation and store closings.

Now everyone can go back to being all nostalgic about dELiA*s, laboring to capitalize the right letters, without actually shopping there anymore, just like we used to. Sigh.

by Mary Beth Quirk via Consumerist