Just Because One Guy Has Raised $52K For Potato Salad Doesn’t Mean Your Kickstarter Food Campaign Will Too

Sorry, but no.

Sorry, but no.



Oh brother, here we go [cue weary eyeroll]: Now that one guy is up to his ears in pledges for his Kickstarter effort to make potato salad — almost $53,000 at this point, with three weeks left — the Internet has of course, regurgitated a whole bunch of copycat food campaigns.

Over on Kickstopper (warning: some naughty language) you can find all the various efforts to raise funds for things like egg salad, bacon, a bacon sculpture, coleslaw, “random pizza,” a boiled egg, “omelette that’s better than potato salad and cole slaw” — the list marches on and will only get worse, no doubt.


But while the original Mr. Potato Salad is hosting a Reddit AMA, appearing on Good Morning America and chatting with companies like Hellman’s, as Business Insider points out, don’t get it into your head that you can do the same.


Because while the World Wide Web loves a good viral sensation, it usually loves hard, but only once, and only for a little while. And after all is said and done, this guy will likely spend a hefty amount of time dealing with potato salad. Every day. For weeks. Or heck, he could become Mr. Potato Salad forever. So think about if you want to be known as Mr. or Mrs. or Ms. Hummus before you go trying to get Internet famous.


We were also curious whether Kickstarter will at any point quell the deluge of food campaigns, or just let them die off like all trends do, so we asked. It seems you can all dare to dream:


“Kickstarter’s a global community of millions of people who fund projects of all shapes and sizes. There’s no single recipe for inspiration,” a spokesman tells Consumerist.




by Mary Beth Quirk via Consumerist

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